In recent years, Guizhou Province has vigorously promoted the development of “Guizhou Brand” ethnic cultural industry brands by leveraging local resource advantages and ethnic characteristics. It has established a distinctive brand system for the ethnic cultural industry with Guizhou characteristics. The "Guizhou Brand" Promotion Conference featured the exchange of procurement agreements for "Guizhou Brand" branded products and a segment dedicated to introducing "Guizhou Brand" brand enterprises, showcasing a wide range of high-quality products. This initiative aims to accelerate the high-quality development of the ethnic cultural industry and the economy in ethnic regions, promote the market presence of Guizhou products, and contribute to rural revitalization.